Many of these applications and services are increasingly being
tailored to individual tastes. As people customize services to suit
their use of the Internet, its usefulness will increase considerably.
The wireless device tends to be a personal device with a
single primary user, unlike personal computers that are commonly
shared among users. Because mobile devices are frequently
used and almost always with the user, wireless operators
can exploit the wireless device’s access to time- and locationcritical
information. As these services, content, and applications
become more personalized and location based, users have richer,
more rewarding, and more relevant experiences. This information
will be based on the user’s own information—“my
news,” “my banking,” “my investment portfolio”—to make it
absolutely specific and relevant to the user.
Additionally, every user will be able to create his own content
including video, animation, still images, and text and all
the information will be in digital, transferable form. User-generated
content will be a very important portion of the multimedia
Wireless Internet business model. The importance of
the Wireless Internet device as an instrument for information,
entertainment, and transactions will increase as physical
boundaries dissolve.